Playback and Transcript Now Available for AM Best/IMCA’s Webinar on How AI Is Revolutionizing Insurance Marketing

OLDWICK, N.J.: Video playback and a transcript are now available for AM Best’s joint webinar with the Insurance Marketing & Communications Association (IMCA) CMO Council about the impact of artificial intelligence (AI) on marketing. Access them here.

In this recent interactive panel discussion, marketing experts talked about:

• Their use of artificial intelligence in their jobs and organizations
• Where AI fits into marketing workflows
• How the various platforms meet their needs

Panelists include:

• Kasey Connors, vice president, marketing operations, Trusted Choice;
• Mitch Dunford, chief marketing officer, Risk & Insurance Education Alliance;
• Anne Ellis, vice president, marketing, Crum & Forster;
• Dave Evans, senior associate, Aartrijk, and IMCA CMO Council member; and
• Lori Chordas, senior associate editor, AM Best.

Visit our information page to learn more about AM Best's webinars.

AM Best is a global credit rating agency, news publisher and data analytics provider specializing in the insurance industry. Headquartered in the United States, the company does business in over 100 countries with regional offices in London, Amsterdam, Dubai, Hong Kong, Singapore and Mexico City. For more information, visit www.ambest.com.

Copyright © 2024 by A.M. Best Company, Inc. and/or its affiliates. ALL RIGHTS RESERVED.

Fonte: Business Wire