Cloudinary Named a Visionary in 2024 Gartner® Magic Quadrant™ for Digital Asset Management Platforms

#AI--Cloudinary, the image and video platform that powers many of the world’s top brands, has been named a Visionary in the 2024 Gartner® Magic Quadrant™ for Digital Asset Management Platforms. W...

Autore: Business Wire

Cloudinary’s Intelligent, Composable DAM Leverages AI to Empower Technical and Business Teams, Accelerate Launch Cycles and Greatly Reduce Asset Related Costs

SAN JOSE, Calif.: #AI--Cloudinary, the image and video platform that powers many of the world’s top brands, has been named a Visionary in the 2024 Gartner® Magic Quadrant™ for Digital Asset Management Platforms. We believe this recognition underscores our dedication to innovation, forward-thinking strategies and understanding of where the industry is heading. Cloudinary’s modern, AI-powered DAM enables digital businesses to manage and deliver personalized, visual-first experiences at the pace today’s consumers demand with greater ease and at massive scale.

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“Our API-first, AI-powered DAM was built expressly to address the demand for highly engaging and personalized visual-first experiences – demands requiring a modern approach to asset management,” said Rob Daynes, Managing Director, Digital Asset Management, Cloudinary. “Today, brands are under immense pressure to manage and deliver dynamic digital experiences that engage and convert, and we are proud to alleviate these challenges for more than 10,000 customers and two million users.”

With the continued rise in visual asset volume and format types, ever-evolving customer touchpoints, and advancements in AI and GenAI, Cloudinary will continue to push the bounds of what’s possible to deliver the intelligent DAM its customers need to unleash the full potential of their visual media. In October, Cloudinary announced major enhancements to its DAM to further streamline every stage of the asset lifecycle. New capabilities like customizable creative review workflows and AI-powered automations eliminate tedious manual tasks to accelerate launch cycles from weeks or days to minutes, reduce asset related costs by up to 60%, and deliver a 75% time savings in overall asset management.

Cloudinary believes its recognition in the Visionary quadrant reflects its commitment to technology innovation, including generative AI and digital trust standards like the Coalition for Content Provenance and Authenticity (C2PA), to solve modern image and video challenges and save business costs, time and resources.

Gartner Magic Quadrant for Digital Asset Management Platforms, Tia Smart, Rene Cizio, Susan Graeme, Serena Mushigo, Karen Lee, Aparajita Mazumdar, 6 January, 2025.

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About Cloudinary

Cloudinary is the image and video platform that enables the world’s most engaging brands to deliver transformative visual experiences at global scale. More than two million users and 10,000 customers, including Adidas, Bleacher Report, Etsy, Fiverr, Grubhub, Minted and Paul Smith rely on Cloudinary to bring their campaigns, apps and sites to life. Backed by an ecosystem of more than 300 partners, integrations and plug-ins, Cloudinary’s AI-powered image and video solutions offer a single source of truth for brands to manage, transform, optimize, and deliver engaging visual content to anyone, anywhere. As a result, brands across all industries are seeing up to a 203% ROI with benefits including faster time to market, higher user satisfaction and increased engagement and conversions. For more information, visit www.cloudinary.com.

Fonte: Business Wire


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