Technology marketing and sales leaders were recognized across 8 categories

LONDON: TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services, today announced the 2024 EMEA winners of the Archer Awards, the Company’s annual awards program that recognizes customers for data-driven marketing and sales excellence. This year’s winners are driving significant marketing and sales results leveraging the power of highly targeted audiences combined with real purchase intent data & services.

You can see the full list of this year’s winners here.

“We are very proud to honour the ground-breaking work these great companies are doing in EMEA,” said Brent Boswell, Senior Vice President and Managing Director, International, TechTarget. “By leveraging the power of powerful audiences, buyer-relevant content and precision Prospect-Level IntentTM data, they are achieving outcomes not otherwise possible. Congratulations to all our winners!”

An expert panel evaluated nominations and selected the winners based on criteria established for each category.

2024 EMEA Archer Awards - Company Winners

Best Integrated Media Program

• SailPoint

Best Content Program

• Xerox

Best Pipeline Generation

• 8x8

Best Thought Leadership Program

• Radware

BrightTALK Digital Team of the Year

• Rubrik

Intent-Driven Marketing Excellence

• Cato Networks

Intent-Driven Sales Excellence

• Trend Micro

Partner Marketing Excellence

• Amazon Web Services (AWS)

About the Archer Awards

TechTarget’s annual Archer Awards program recognizes innovative customers in North America, EMEA and APAC: sales and marketing leaders who demonstrate data-driven excellence and are driving remarkable results in partnership with TechTarget.

About TechTarget

TechTarget (Nasdaq: TTGT) is the global leader in purchase intent-driven marketing and sales services that deliver business impact for enterprise technology companies. By creating abundant, high-quality editorial content across 150 highly targeted technology-specific websites and 1,000+ channels, TechTarget attracts and nurtures communities of technology buyers researching their companies’ information technology needs. By understanding these buyers’ content consumption behaviors, TechTarget creates the purchase intent insights that fuel efficient and effective marketing and sales activities for clients around the world.

TechTarget has offices in Boston, London, Munich, New York, Paris, Singapore and Sydney. For more information, visit techtarget.com and follow us on LinkedIn.

(C) 2024 TechTarget, Inc. All rights reserved. TechTarget and the TechTarget logo are registered trademarks and Prospect-Level Intent is a trademark of TechTarget. All other trademarks are the property of their respective owners.

Fonte: Business Wire