▾ G11 Media Network: | ChannelCity | ImpresaCity | SecurityOpenLab | Italian Channel Awards | Italian Project Awards | Italian Security Awards | ...
InnovationOpenLab

Nigeria Ecommerce Market Databook 2024: 100+ KPIs on Ecommerce Verticals, Market Share by Key Players, Sales Channel Analysis, Payment Instrument, Consumer Demographics 2019-2028 - ResearchAndMarkets.com

The "Nigeria Ecommerce Market Opportunities Databook - 100+ KPIs on Ecommerce Verticals (Shopping, Travel, Food Service, Media & Entertainment, Technology), Market Share by Key Players, Sales Chan...

Business Wire

DUBLIN: The "Nigeria Ecommerce Market Opportunities Databook - 100+ KPIs on Ecommerce Verticals (Shopping, Travel, Food Service, Media & Entertainment, Technology), Market Share by Key Players, Sales Channel Analysis, Payment Instrument, Consumer Demographics - Q1 2024 Update" report has been added to ResearchAndMarkets.com's offering.

The E-commerce market in Nigeria is expected to grow by 11.24% on annual basis to reach US$14.6 billion in 2024. The E-commerce is expected to grow steadily over the forecast period, recording a CAGR of 8.32% during 2024-2028. The E-commerce Gross Merchandise Value in the country will increase from US$13.1 billion in 2023 to reach US$20.1 billion by 2028.

Medium to long term growth story of E-commerce industry in Nigeria promises to be attractive. This report provides a detailed data centric analysis of E-commerce market dynamics, covering over 100 KPIs in Nigeria.

It details market opportunity across key B2C verticals - Retail Shopping, Travel & Hospitality, Online Food Service, Media and Entertainment, Healthcare and Wellness, and Technology Products and Services. It provides market share by key players across key verticals along with sales channels (Platform to Consumer, Direct to Consumer, Consumer to Consumer). In addition, it provides spending pattern by payment instruments along with a snapshot of consumer behaviour in Nigeria.

The report also covers niche trends such as market size by live streaming engagement model and cross border purchases. It also covers ecommerce spend share by operating systems, device (mobile vs desktop) and cities. In addition, to detailed data-centric analysis, this report provides analyst commentary on key trends, drivers, strategies, and innovations in the E-commerce industry in Nigeria.

Reasons to buy

  • In-depth Understanding of Ecommerce Market Dynamics: Understand market opportunities and key trends along with forecast (2019-2028). Understand market dynamics through essential KPIs such as Gross Merchandise Value, Volume, and Average Value Per Transaction.
  • Insights into Opportunity by Ecommerce Categories: Get market dynamics by sales channel to assess emerging opportunities across various segments.
  • Detailed analysis of market share by key players across key Ecommerce verticals.
  • Insights into Opportunities across key Ecommerce verticals: Retail shopping, travel & hospitality, online food service, media and entertainment, healthcare and wellness, and technology products & services.
  • Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate an Ecommerce strategy; assess market-specific key trends, drivers, and risks in the Ecommerce industry.
  • Get Insights into Consumer Attitude and Behaviour: Drawing from proprietary survey results, this report identifies and interprets key Ecommerce KPIs, including spend by age, gender, and income level.

Key Attributes:

Report Attribute Details
No. of Pages 110
Forecast Period 2024 - 2028
Estimated Market Value (USD) in 2024 $14.56 Billion
Forecasted Market Value (USD) by 2028 $20.05 Billion
Compound Annual Growth Rate 8.3%
Regions Covered Nigeria

Companies Featured

  • Jiji
  • Jumia
  • Konga
  • PayPorte
  • Slot
  • Chopnownow
  • Dominos Pizza
  • GoFood
  • Jumia Food
  • SoFresh
  • Bolt
  • GiDiCab
  • Rida
  • Travelstart
  • Wakanow

Scope

Nigeria Ecommerce Market Size and Future Growth Dynamics

  • Gross Merchandise Value Trend Analysis
  • Average Value Per Transaction Trend Analysis
  • Gross Merchandise Volume Trend Analysis

Nigeria User Statistics and Ratios of Key Performance Indicators

  • User Statistics
  • Card Abandonment Rate and Product Return Rate
  • Ecommerce Per Capita and GDP Per Capita
  • GDP Per Capita Trend Analysis

Nigeria Ecommerce Market Share by Key Players

  • Nigeria Retail Shopping Ecommerce Market Share by Key Players
  • Nigeria Travel Ecommerce Market Share by Key Players
  • Nigeria Food Service Ecommerce Market Share by Key Players

Nigeria Ecommerce Market Size and Forecast by Ecommerce Segments (Gross Merchandise Value Trend Analysis)

  • Retail Shopping (breakdown by clothing, footwear & accessories, health, beauty and personal care, food & beverage, appliances and electronics, home improvement, books, music & video, toys & hobby, auto)
  • Travel and Hospitality (breakdown by air travel, train & bus, taxi service, hotels & resorts)
  • Online Food Service (breakdown by aggregators, direct to consumer)
  • Media and Entertainment (breakdown by streaming services, movies & events, theme parks & gaming)
  • Healthcare and Wellness
  • Technology Products and Services
  • Other segments

Nigeria Ecommerce Market Size and Forecast by Retail Shopping Sales Channel

  • Platform to Consumer
  • Direct to Consumer
  • Consumer to Consumer

Nigeria Ecommerce Market Share by Travel and Hospitality Sales Channel

  • Market Share by Travel and Hospitality Sales Channel
  • Aggregator App - Gross Merchandise Value Trend Analysis
  • Direct to Consumer - Gross Merchandise Value Trend Analysis

Nigeria Ecommerce Market Size and Forecast by Online Food Service Sales Channel

  • Aggregator App
  • Direct to Consumer

Nigeria Ecommerce Market Size and Forecast by Engagement Model (Gross Merchandise Value Trend Analysis, 2019-2028)

  • Website Based
  • Live Streaming

Nigeria Ecommerce Market Size and Forecast by Location (Gross Merchandise Value Trend Analysis)

  • Cross Border
  • Domestic

Nigeria Ecommerce Market Size and Forecast by Device (Gross Merchandise Value Trend Analysis)

  • Mobile
  • Desktop

Nigeria Ecommerce Market Size and Forecast by Operating System

  • iOS/macOS
  • Android
  • Other Operating Systems

Nigeria Ecommerce Market Size and Forecast by City

  • Tier 1
  • Tier 2
  • Tier 3

Nigeria Ecommerce Market Size and Forecast by Payment Instrument (Gross Merchandise Value Trend Analysis, 2019-2028)

  • Credit Card
  • Debit Card
  • Bank Transfer
  • Prepaid Card
  • Digital & Mobile Wallet
  • Cash
  • Other Digital Payment

Nigeria Ecommerce Consumer Demographics

  • Market Share by Age Group
  • Market Share by Income Level
  • Market Share by Gender

For more information about this report visit https://www.researchandmarkets.com/r/5hw6cd

About ResearchAndMarkets.com

ResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

Fonte: Business Wire

If you liked this article and want to stay up to date with news from InnovationOpenLab.com subscribe to ours Free newsletter.

Related news

Last News

Sparkle and Telsy test Quantum Key Distribution in practice

Successfully completing a Proof of Concept implementation in Athens, the two Italian companies prove that QKD can be easily implemented also in pre-existing…

Dronus gets a strategic investment by Eni Next

Eni's VC company invest in the Italian drone company to develop new solutions for industrial plants monitoring

Technology Reply wins the 2024 Oracle Partner Awards - Europe South Innovation

Oracle recognizes Technology Reply’s ability to develop and deliver pioneering solutions through partnering with Oracle

25 Italian Startups Will Be Present at Expand North Star 2024

Scheduled for October, the world's largest startup event will bring together more than 2,000 exhibitors in Dubai, UAE

Most read

24 Promising Korean Tech Companies at TechCrunch Disrupt 2024

TechCrunch Disrupt 2024 will feature cutting-edge technology from 24 tech startups from South Korea. The Korea Pavilion is presented by Korea Trade-Investment…

Audit & Beyond Hosts Record Number of Attendees, Includes Launch of Powerful…

2024 AUDIT & BEYOND CONFERENCE — AuditBoard, the leading cloud-based platform transforming audit, risk, compliance, and ESG management, wrapped up…

University of Phoenix Launches New Career-Focused Skill Pathways in Practical…

In response to the growing demand for AI skills in the workforce, University of Phoenix is excited to announce the launch of new career-focused skill…

$16.4 Billion AI in Wound Care Market Industry Trends and Global Forecasts,…

The "AI in Wound Care Market Industry Trends and Global Forecasts to 2035: Distribution by Type of Wound, Type of Acute Wound, Type of Chronic Wound,…

Newsletter signup

Join our mailing list to get weekly updates delivered to your inbox.

Sign me up!