▾ G11 Media Network: | ChannelCity | ImpresaCity | SecurityOpenLab | Italian Channel Awards | Italian Project Awards | Italian Security Awards | ...
InnovationOpenLab

Sparkle works on environmentally sustainable content distribution

The Italian company partners with MainStreaming for high-performance, energy-efficient video streaming

Technology

Sparkle, the first international service provider in Italy and among the top global operators, strengthens its partnership with media delivery company MainStreaming to support the distribution of high-performance video content in an environmentally sustainable manner. Under the agreement, Sparkle will double the space reserved for MainStreaming's servers in its green data centre in Athens to further enrich its global Internet connectivity service offering.

MainStreaming acts as an international technology partner to broadcasters, over-the-top, digital media companies and emerging players providing video streaming at the highest quality and in an environmentally sustainable manner. With its innovative Intelligent Media Delivery Platform, MainStreaming has achieved Carbon Neutral certification, thus reaching net-zero thanks to its innovative energy-efficient software network architecture. In fact, MainStreaming's AI-based technology can optimise the use of network resources and reduce energy consumption by more than 50 per cent compared to traditional distribution technologies.

In order to have a point of presence capable of serving customers in the Balkan region, MainStreaming chose to rely on Sparkle by colocating its systems in the Metamorfosis I DC in Athens, data center certified to use renewable energy, and to take advantage of Seabone's high-speed Internet connectivity service, capable of supporting the distribution of high-performance, low-latency video content, thanks to its proprietary fibre-optic network that spans many kilometres across Europe, Africa, the Americas and Asia.

"The efficiency of our global network enables the transport of high-quality video content with reduced latency and no service interruption," says Annalisa Bonatti, Vice President Enterprise at Sparkle. "'Ensuring these services while respecting environmental sustainability is our mission. Notably, 100 per cent of the electricity used in Sparkle's data centres in Greece comes from renewable sources, resulting in zero carbon emissions." The agreement with MainStreaming confirms Sparkle as a partner of choice for the media & broadcasting industry offering ultra-fast and energy efficient Internet connections.

If you liked this article and want to stay up to date with news from InnovationOpenLab.com subscribe to ours Free newsletter.

Related news

Last News

RSA at Cybertech Europe 2024

Alaa Abdul Nabi, Vice President, Sales International at RSA presents the innovations the vendor brings to Cybertech as part of a passwordless vision for…

Italian Security Awards 2024: G11 Media honours the best of Italian cybersecurity

G11 Media's SecurityOpenLab magazine rewards excellence in cybersecurity: the best vendors based on user votes

How Austria is making its AI ecosystem grow

Always keeping an European perspective, Austria has developed a thriving AI ecosystem that now can attract talents and companies from other countries

Sparkle and Telsy test Quantum Key Distribution in practice

Successfully completing a Proof of Concept implementation in Athens, the two Italian companies prove that QKD can be easily implemented also in pre-existing…

Most read

ImmunoPrecise Antibodies (IPA) Reports Financial Results and Recent Business…

$IPA #AI--IMMUNOPRECISE ANTIBODIES LTD. (the “Company” or “IPA”) (NASDAQ: IPA), an AI-driven biotherapeutic research and technology company, today reported…

Edge Data Center Market Analysis and Forecast 2025-2034: Edge Data Centers…

The "Edge Data Center Market - A Global and Regional Analysis: Focus on Product, Application, and Country Analysis - Analysis and Forecast, 2025-2034"…

Management Controls, Inc. Wins Prestigious 2025 CIO 100 Award for AI Innovation…

Management Controls, Inc. (MCi), the leader in contractor data management solutions for heavy industrial companies, today announced it has been named…

Udemy Recognized as a Strategic Leader in 2025 Fosway 9-Grid™ for Outcomes-Driven…

Udemy (Nasdaq: UDMY), a leading online skills marketplace and learning platform, today announced it has been named a Strategic Leader in the 2025 Fosway…

Newsletter signup

Join our mailing list to get weekly updates delivered to your inbox.

Sign me up!